Skip to main content

From the World to the Wolds: a Small Kitchen with a Big Vision

This post is over 90 days old and may contain outdated information, links or references.

Our lovely corner of the Lincolnshire Wolds has a rich history and a bright future. Among the talented entrepreneurs working hard to put our region on the map are Steve and Brec Whittemore of yellowbellykitchen. Based in the ancient hamlet of Fulletby, this exciting new business uses fresh, local ingredients to cook high quality, hand-prepared meals to order using traditional, authentic and decidedly moreish recipes.

yellowbellykitchen won ‘Best Newcomer of the Year’ at Lincolnshire Life Magazine’s Taste of Excellence Awards 2023, and was a finalist in the ‘Best Food to Your Door’ category. Fresh from this success, we caught up with Steve to talk about bringing the world to the Wolds.

“My journey starts with travel,” said Steve. “When I finished my education in the early 1990s, a friend and I travelled around Asia quite extensively and my eyes were opened to the cuisine. We didn’t know what we were letting ourselves in for. We just bought one-way tickets to what was Bombay then on to Hong Kong via Kathmandu.  I loved tasting all the food but it wasn’t from an angle of wanting to do something with it. It was just great to be outside the UK and Europe eating strange and wonderful food.

“I travelled through India eating the best food I’d ever tasted. There’s always a clear rule of thumb: if a place is busy with the locals, it’ll be good. We’d often go and have a Thali meal and every district had its own variation. You could taste different dishes and they’d just keep coming. Sometimes you’d be eating off a banana leaf with your fingers; sometimes there’d be a distinctive stainless-steel tray. In the back, they’d have a clay oven and bake their own naan breads. You’d pay the guy on the door on your way out and it could be as little as 10p.

“An Indian Thali gives you a range of dishes which together make a balanced meal. You get carbohydrates, protein, dairy, fruit, vegetables, fats and sugars, together with the six distinct tastes:  sweet, salt, bitter, sour, spicy and astringent.

“I could cook back then. I left home at 17 so had to be independent and in any case I’d always loved food. We spent six months in India and a couple of months in Nepal, then I worked for six months as a chef in Hong Kong. Back then, you could just turn up and have a go.

“We would jump off the tourist trail on purpose. We partied with westerners now and again but were equally likely to get involved with local fishermen and learned a lot more that way. At that age, I didn’t mind roughing it either, sleeping in hostels or sometimes outdoors. The whole trip was an eye-opener. Afterwards, I got involved with a part of the construction industry that operated globally. I got to combine work with travel, and it took me to Russia, the Middle East and all over Africa.

yellowbellykitchen

“Here I am back in Lincolnshire! I went to school in Boston and met my wife Brec while I was living there. We both ended up working in London and moved back to Lincolnshire when we married and started a family. My parents lived in Boston but I’d lost both by the time we had kids. My in-laws lived on a small farm in Fulletby.

“The Wolds gives us lovely countryside, good schools and a nice pace of life. We live in an 1860s cottage and our oldest is nearly 18 now. Towards the end of my construction career, I decided to do something different. I was 55 – too young to retire – and the world’s a different place for travellers now. I was still weighing up my options when the Covid lockdowns happened. I had been supposed to go to Kenya with work but that was all cancelled which twisted my arm.

“I’d built an outbuilding the size of a triple garage. It was brick-built and insulated with an oak frame and larch cladding. I put a kitchen in there and cooked for friends who said my food was delicious. One thing really made my mind up. Down in London, I’d eaten at a restaurant inspired by the Saravana Bhavan international restaurant chain. This is essentially Southern Indian vegetarian food. I had a proper Thali meal; the place was full of locals and it took me all the way back to the early 1990s.

“I’d been cooking Indian food for years but I decided to try to replicate the authentic experience of Thali. There is a lack of proper Indian restaurants in the UK. What we do have tends to be anglicised. Folks love a tikka masala – so do I! – but that’s the only Brit-curry I do.

“During the second lockdown, I kitted out the kitchen, plaster-boarding it myself. Once we got going, I still wasn’t sure what we’d be doing. I identified that you can’t easily buy a ready-meal that isn’t full of preservatives, salt and flavour enhancers. It’s also hard to establish the provenance of ingredients, and chances are it’s been made in a large factory miles away.

“We wanted home-cooked food with minimal food miles and clear, local provenance. We work with a local veg supplier and we buy what’s in season. We take lamb from Scrivelsby Estate and beef from Mellor’s of Horncastle. The key to making this work in a rural setting is consistency. If customers buy it and absolutely love it, they’ll buy it again and tell someone else.

“Some customers have a favourite and stick to it every week. Some are inspired to try new things. Our ordering system ensures our food stays fresh, home-cooked and authentic, and customers have got used to it and embraced it. It’s not like a conventional take-away because you have to order a couple of days in advance.

 

“When a customer makes an order, I typically make multiple portions. The customer gets their order and the rest go to the kitchen shop. Many customers pass us on their way home from work. They can reserve and collect or they can take what happens to be available. Regulars know they have to order two days ahead if they definitely want a specific dish, but some don’t know what they’re having for dinner and don’t mind the ad hoc approach. Meals are kept in the fridge for two days then move to the freezer. Offcuts get used in veg and meat stocks. The whole system means that our food waste is very minimal.

“We’ve built a wonderful relationship with our lovely customers. Having this facility at home helps us enormously. We’re right in the middle of the community and a large proportion of our custom comes from word-of-mouth.

“This relationship has generated all sorts of opportunities. I work with Mountain’s Butchers of Boston and I sell their sausages. One of our customers threw a surprise party for her husband at the Kinema in the Woods. We turned up and gave them a Boston hotdog during the interval. We have an outdoor catering set-up with a portable commercial oven and can cater for events serving up to 150 people.

“We’ve been running a curry club at home for friends and we’d like to do this more regularly and open it up to the public. We’d need to improve our facilities but we’re getting a feel for what people want and I think it would be popular.

“I think that’s key to what we do; we’ve paid attention to what our customers want. We’ll keep delivering that and keeping an eye on new opportunities. We may have to look at employing a sous-chef at this rate.

“Above all, we love what we do, that comes across in our home-cooked food, and our customers really appreciate it. If you’ve tried us already, thank you! If you’ve yet to discover us, we look forward to sharing our wonderful food with you here at yellowbellykitchen.”

 

If you’d like to join the conversation, we’d love to hear from you. Just head to our Facebook page HERE and comment beneath the latest blog post. As ever, thanks for your support.

* Banner image of Mumbai by erin via Flickr CC.

 

TAKE A LOOK AROUND

Explore South Ormsby


Product added to basket